Michigan City Indiana Web Design

Stop In Our Local Michigan City Office!

Our office is situated on route 20 about 5 minutes from downtown Michigan City. We have a passion for positive ROI website design that not only looks great but ranks great too! 

Our in-house team is 100% local to the Northwest Indiana area and we only work with trusted coders and developers. Furthermore, we code in WordPress, which makes up 455 million sites worldwide! In fact, over sixty-two percent of the world’s most rapidly expanding companies choose WordPress to power their projects. Lastly, what makes WordPress ideal for web based apps is the fact that it offers a robust suite of plugins. Extensive add-ons while keeping the experience user-friendly all while giving our clients a cost-effective solution. 

Our Designers Are Expert Coders and Search Engine Specialists

We try to stay away from stock drag and drop builders such as Wix or even WordPress theme add-ons such as Elementor which can slow your site down and restrict its Google ranking. In fact, coding from scratch is preferred and creating in html, css and javascript allows us to control exactly what code gets serviced to Google. View our Portfolio now to see what we can do!

Here is a list of must-haves for your website

As Google continues to announce changes to the ranking metrics used to rank above competition, emphasis on user experience has also been changing in recent years. Any website that we develop comes standard with the listed must-haves! 

Title Tags and Metadata

This allows your website to be scanned and more importantly, understood by Google. Devising a concise location and keyword can help robots focus on your page.

Periodical Content

The hardest one on this list happens to be the most important. Creating user-engaging content has been proven to drive more sales to websites time and time again. Producing content helps search engines to service the most relevant and up to date results to prospective users.

A Location Map

Visually displaying a location on a map can help to break up content on the page while also allowing customers to find you easily. The added benefit of using a Google map api means that the same robots scanning your site for SEO now recognize your location.

Contact Us Form

The rule of thumb here is to have at least 3 ways that a potential lead can contact your business. Along with a posted number and email, a contact form makes it easy to get information immediately without the need for them to copy and paste your email.

SEO Management System

Using an SEO tool such as Yoast or All-In-One SEO can streamline the ranking process and enable your site to become optimized as efficiently as possible. These applications can even guide you in making the best decisions when it comes to developing keywords or writing content.

Competing Online In Michigan City Indiana

Firstly, depending on what industry you are trying to tackle, ranking your website in Michigan City could either be an easy task or a more complicated one. In general, if you notice facebook pages, local directory listings and out of town sites ranking on the first page, then most likely competition is low. On the other hand, if you see 10 pages of local competitors all fighting to stay on top, then a tailored SEO strategy is needed.

In our experience, auto body shops, restaurants, and other saturated industries are harder to break. This also depends on the keyword. For instance, ranking for “sushi restaurant” is easier than ranking for the word “restaurant” as a standalone. 

Michigan City, Indiana has a population of 32,075 as of the 2020 census data listed. The city is located right off of lake Michigan and serves as a tourist destination for most of Northwest Indiana. Prime revenue months include May until October with large events taking place such as the Michigan City Grand Prix boat races and the Taste which takes place in the Uptown area.

E-Commerce Website Design

Selling online can be tricky. We can help you develop your categories, user experience, and credit card processing portals. Having a digital strategy can help to reduce the time it takes to get off the ground and being organized allows a reduction in redundancies. For instance, we can guide you in the proper way to upload 200 products by using copies so you would never need input to duplicate information.  

Turn your web design into an APP!

The internet is constantly changing and new technologies are required to outrank your competition. Contact us today to learn how we can transform your website into an application to streamline functionality for your customers. Our apps are progressive web Apps which can be added to any home screen and even launch in a specialized application window just like any application downloaded from the Apple Store / Google play store.